Saatchis in Canada have created Surrender Your Say for the Tourette Syndrome Foundation of Canada. The Twitter campaign will take place on Tourette Syndrome Day on the 19th June. Those who volunteer will allow their account to be taken over with random tweets that mimic the actual condition over a 24 hour period. Participants will have no say over what is said or when as the campign seeks to shed light on the sudden involuntary vocal or physical actions that are associated with Tourette Syndrome. Read more about it here.
It’s Father’s Day tomorrow and our Singapore office has created this tribute to Singaporean Dads. It celebrate the eccentricities of Fathers across the island. In true UG style it was produced in a rapid response — from concept to shoot to final release all inside a week.
This stunt by Adobe Finland unites two ‘in’ marketing trends ‘real-time’ and the ‘prankvert’. It utilises the Photoshop skills of Erik Johansson as he pastes unsuspecting members of the public into the digital ads at a bus stop. The film has gone on to rack up 10s of millions of views
Our old mate Tony Clements was behind this ad for O2. It tapped into Chelsea Football Club’s ever revolving manager’s door. With Mourinho set to return they saw an oppo to promote O2′s refresh service which allows you to swap your handset for the latest hot model.
We featured the lo-fi Thai remake of Iron Man 3 a few weeks ago. For the last couple of weeks the Man of Steel trailers have been doing the rounds and the homage below has been created entirely in the blocky world of minecraft. Enjoy.
Original trailer here: